Reservations in Crans-Montana with TrustYou

18.07.2017
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Launched in March 2016 as the first OpenBooking white label customer, Crans-Montana has achieved a steady increase in their search for accommodation. Compared to April 2016 the search requests on their website have increased by more than 300%.

In order to gain this traffic and provide even more security for the guests, Crans-Montana has activated an additional rating system. TrustYou is a fully integrated part of the OpenBooking solution. As soon as our customers store the valuable TustYou license in OpenBooking, the data is automatically synchronized. The allocation of accommodations to TrustYou can be done through the current reservation system or via the connection with the swisshoteldata master data.

After the data sync, OpenBooking holds the complete TrustYou ratings for sorting. The TrustYou rating is often used for the recommendation OpenBooking sorting. Together with text quality, image files and multilingualism, this results in an outstanding numeric factor. This value can be positively influenced directly by the service providers without much effort. This feature saves valuable time to the OpenBooking customers.

How do TrustYou ratings work? https://www.ztnet.ch/de/Hotel/Open-Booking/Bewertu...

How is Zermatt Tourism organizing its OpenBooking accommodation? https://www.ztnet.ch/de/Hotel/Open-Booking/Allgeme...

The TrustYou display includes the following functions:

  • TrustYou Score
  • Use of the official TrustYou widget
  • TrustYou text reviews
  • Summary of all gathered TrustYou reviews
  • Multilanguage display of TrustYou data
  • Ratings based on guests and target groups
  • TrustScore in OpenBooking dashboard
Accommodations in OpenBooking are fully indexable by search engines. By displaying TrustYou ratings, you increase the quality of your content. Google & Co. can determine the importance even better.


Author: Christian Namberger
Christian Namberger

Christian has been working for PIXELTEX for over 5 years. As a professional IT specialist for application development, he started as a flash developer. After many years as a software developer and project manager, he changed to account management for our tourist partners. Today, Christian is responsible for marketing and communication with OpenBooking clients.

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